Wilcon Depot continues to lead the home improvement and construction supply industry in the Philippines as it receives two major distinctions at the 2025 Retail Asia Awards-Domestic Retailer of the Year and Hardware Retailer of the Year, held on June 4 at the Marina Bay Sands Expo and Convention Centre in Singapore.
The program lauds companies that successfully adapt to challenges such as shifting customer expectations and the rise of e-commerce, all while delivering strong value and sustaining growth. This recognition underscores Wilcon’s strong market presence in the Philippines and its ongoing commitment to elevate the retail experience for Filipino homeowners and builders.
This is not Wilcon’s first recognition at the Retail Asia Awards. The company has a proven track record of excellence, including its Domestic Retailer back in 2022, and 2023 win for Digital Initiatives of the Year. This year’s double win reaffirms Wilcon’s continued focus on meeting the real needs of its customers.
Wilcon grew steadily amid peaks and valleys because it always chose to listen, to care, and to be there for every Filipino dreaming of a better home and a better life. With 103 stores nationwide, Wilcon Depot offers a comprehensive range of products to meet every home improvement need. Its one-stop-shop format is designed for ease and accessibility, complemented by attentive in-store service, robust digital platforms, and helpful marketing tools that guide shoppers in making confident choices for their homes and businesses.
Wilcon remains focused on broadening access to quality home and construction products across the country. It is also exploring new ways to support Filipino households and industries through innovative store concepts, customer-focused services, and sustainable practices that align with the evolving needs of modern shoppers.
Its product line has always been anchored to innovation and sustainability. Wilcon’s exclusive and in-house products include Pozzi for trusted bathroom solutions; Hamden Kitchen Appliances, an ideal partner for your kitchen needs; Alphalux, an energy-efficient lighting solutions brand; Kaze, an appliance brand that will help you live in a healthy space; Hills, a trusted brand for construction and electrical power tools; P.Tech, your partner for reliable building materials; Rocersa, Emigres, STN Ceramica, Stylish Spanish Tiles with a contemporary interpretation of a classic style; Arte Ceramiche, Verona Tiles, and Saigres, Asian tiles for a more sophisticated home; Energie Ker, Gardenia Orchide, and Novabell, Sophisticated Italian Tiles; Grohe and Kohler for bathroom and plumbing solutions; Franke, convenient kitchen solutions; and Rubi a partner when it comes to tile cutting necessities; and among many other brands.
For more information about Wilcon, visit www.wilcon.com.ph or follow their social media accounts on Facebook, Instagram, and TikTok. You can also subscribe to and connect with them on Viber Community, LinkedIn, and YouTube.
