Wilcon successfully opened its doors to residents, professionals, and DIYers in Barangay San Martin, Bacnotan, La Union on October 24. The long-standing retail business brings home-building solutions closer to the community offering a wide array of home improvement and construction supplies that were previously harder to access in the area.
Wilcon’s SEVP and COO, Ms. Rosemarie Bosch-Ong graced the opening program together with LGUs representatives. Bosch-Ong extends a heartfelt promise of community growth and adaptability in ever-changing markets, as a new Wilcon finds its home in La Union. “We refuse to remain stagnant in our success. Our company and our clients continue to grow together, to find better and more dynamic products that cater to every need imaginable in the mind’s eye of the Filipino builder. We welcome changing tastes and needs and respond to these immediately. No builder’s dream will remain at a standstill. You imagine it. We will find ways to make these dreams a reality.”
Wilcon Depot officially opened its newest store in Barangay San Martin, Bacnotan, La Union, on October 24. Leading the ceremonial ribbon cutting are: (L-R) HCG Senior Vice President, Sales and Marketing Mr. David Chang, Wilcon Depot AVP for Sales and Operations Mr. Rowell Suarez, Bacnotan, La Union Vice Mayor Hon. Francis Fontanilla, Bacnotan, La Union Mayor Hon. Divine Fontanilla, Wilcon Depot SEVP-COO Ms. Rosemarie Bosch-Ong, La Union, Governor Hon. Eduardo Ortega, Limson Marketing President and CEO Mr. Carl Lim, and Rev. Fr. Romeo Lopez
Wilcon Bacnotan marks another step in Wilcon’s mission to bring high-quality home-building solutions to more Filipinos. The newest branch offers residents, professionals, and DIYers convenient access to a comprehensive selection of home improvement and construction products, supporting the community’s growth and the region’s rising demand for quality building materials.
Bacnotan is a first-class municipality with 47 barangays. These figures point to a community with home improvement and construction needs. It is the second big-box store of Wilcon in La Union following the success of the store in Bauang. Many residents in Bacnotan and its neighboring municipalities often travel to distant towns to get materials and home-needs. With Wilcon now locally present, that travel burden lessens.
Wilcon’s mission is to provide quality building and home improvement solutions to Filipino homeowners, and communities. With this new branch, it aims to reach local areas that have difficulty accessing a full range of building needs.
Through its staple services such as expert product consultation, multiple delivery options, and after-sales support, Wilcon will support homeowners and professionals in Bacnotan. The store also intends to host community engagement events, inviting local residents, especially the professionals, and aspiring ones to learn building practices, cost-saving tips, and sustainable techniques.
Bacnotan’s municipal charter describes the town as “a premier honey producer, agri-industrial and tourism hub with environment-friendly, innovative and resilient citizenry.” In that spirit, Wilcon’s presence aligns with the local vision: providing resources that help communities build homes, livelihood facilities, and public infrastructure more steadily and sustainably.
Wilcon likewise sees this branch as one of many steps in its vision: to bring home solutions closer to every Filipino household. The company’s mission emphasizes not just selling products but enabling construction, renovation, and building dreams in communities that have been underserved. It hopes that through having a local branch, the cost, time, and uncertainty of construction and home repair projects will decrease.
Wilcon Depot brings in a wide variety of products from both local and international brands names trusted by professionals and households alike. Among them are Heim, Alphalux, Rubi, Grohe, Kohler, Pozzi, Franke, Hills, and P.Tech. But what truly anchors the store is the experience it offers. Shoppers can explore curated showrooms, consult at the Design Hub, compare styles at the Tile Studio, or find support at the ABCDE Lounge—an area specifically designed for architects, builders, contractors, designers, and engineers.
Let this store be one resource you rely on as you build or improve your home and community. Wilcon Depot Bacnotan is now open daily from 8:00am to 7:00pm. Visit the store at San Martin, Bacmotan, La Union, or explore products online via shop.wilcon.com.ph.
For more information about Wilcon, visit www.wilcon.com.ph or follow their social media accounts on Facebook, Instagram, and TikTok, or subscribe and connect with them on Viber Community, LinkedIn, and YouTube. Or you may contact Wilcon Depot Hotline at 88-WILCON (88-945266) for inquiries.
